While 2011 continues to be a good year for coaters in South America and specifically
"In the first half of this year, sales of residential coatings increased by only 0.5 % compared to the same period in 2010. We should see a slight increase this second semester, that will lead to a 1 % increase for the year", says Ferreira.
Brazilian coaters saw as much as 10% growth from 2009 to 2010, but that rate is slowing.
“Due to the present uncertainties and the delicate international scenario, consumers are adopting a more conservative attitude by delaying purchases of coatings for remodels and self-building. Similarly, retailers avoid keeping stock and replace products more slowly", Ferreira says. "However, we believe business will pick up at a stronger pace next year, when we expect a 4 % increase in sales.”
He says the overall growth of the coatings industry in